A web app that shows indie mobile developers exactly why their app is or isn't getting organic App Store discovery
App Store organic discovery collapsed for apps without marketing budgets or review velocity: the algorithm now rewards browse-category placement, top-chart proximity, and metadata-cluster fit, none of which are visible in existing ASO keyword tools built for large publishers. Indie developers ship, see zero installs, and have no diagnostic surface to tell them whether the problem is metadata, category placement, screenshots, or review count thresholds. This tool reverse-engineers organic discovery signals for small apps by benchmarking them against similarly-sized competitors, simulating metadata changes, and surfacing the specific levers that move browse visibility for apps with under 500 reviews.
Demand Breakdown
Social Proof 1 sources
Gap Assessment
4 tools exist (Sensor Tower, App Radar, MobileAction, AppFollow) but gaps remain: Priced at ~$1k/month, built for large publishers with millions of downloads. Has no browse-discovery diagnostic, no peer-size benchmarking (it compares you to top-charting apps not similarly-small ones), and no actionable metadata simulation for indie scale.; Keyword-centric only. Does not surface browse category placement signals, review-velocity thresholds, or screenshot conversion benchmarks. Tells you keyword ranks but not why organic browse traffic is zero..
Features7 agent-ready prompts
Competitive LandscapeFREE
| Product | Does | Missing |
|---|---|---|
| Sensor Tower | Enterprise ASO and market intelligence: keyword tracking, download estimates, competitive benchmarking across all app categories. | Priced at ~$1k/month, built for large publishers with millions of downloads. Has no browse-discovery diagnostic, no peer-size benchmarking (it compares you to top-charting apps not similarly-small ones), and no actionable metadata simulation for indie scale. |
| App Radar | Keyword rank tracking, ASO metadata editor, localization suggestions. Freemium model aimed at indie-friendly pricing. | Keyword-centric only. Does not surface browse category placement signals, review-velocity thresholds, or screenshot conversion benchmarks. Tells you keyword ranks but not why organic browse traffic is zero. |
| MobileAction | All-in-one ASO platform: keyword intelligence, competitor tracking, Apple Search Ads optimization, creative analysis. | $69-$599/month plans still built around keyword volume as the primary discovery lever. No browse-discovery modeling, no small-app peer cohort benchmarking, no metadata change simulation showing predicted browse rank movement. |
| AppFollow | Review management, ASO analytics, keyword tracking, and app monitoring. | Focused on reputation management and keyword positions. Does not model browse-category visibility or explain organic discovery drop-offs for apps without paid UA budgets. |
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